LIA Today

Further Information
Need to know more? Email us or download the 2012 Media Guide.
Ad Submission Instructions
Electronically
Electronically submitted files created in the following desktop publishing software: MAC or PC accepted. Quark XPress 6+, Photoshop CS2+ and InDesign CS2.
Note: if your software is not listed or you require additional information, please email Jim Naugle or call 407-380-1553, for possible options.)
Hard copy proofs are not required. Include all screen and printer fonts and scanned images as eps or tif formats. Files should be supplied by any one of the following: CD-ROM, DVD, or e-mail a pdf (hi-res) or compressed file. Compressed files should be a maximum size of 5MB.
Camera-ready art
LIA prefers digital files only. If art materials received require additional production, the charge will be passed along to the advertiser or its advertising agency.Ad Cancellation Policy
For booked campaigns (campaigns for which we have received a signed IO/agreement) ad reservations are subject to cancellation fees according to the following schedule:
- 30 days or less before publication: 100% cancellation fee
- 6 months to 31 days before publication: 50% cancellation fee
- More than 6 months before publication: 25% cancellation fee
LIA TODAY is a full-color newsletter that is published 6x per year. It includes articles on the latest industry news to keep members and other laser professionals current on important issues that impact the laser community.
Readers of LIA TODAY consist of production managers, supervisors, safety professionals, researchers, end-users, laser physicians and nurses.
- Circulation: Over 5,000
- Issue Dates: Jan/Feb, Mar/Apr, May/June, July/Aug, Sept/Oct, Nov/Dec
| Mechanical Requirements & Rates, Standard Color | Quantity | Member | Nonmember |
|---|---|---|---|
| Full Page | 1x | $1210 | $1430 |
| (7.5" x 10") | 3x | $1160 | $1370 |
| 6x | $1111 | $1320 | |
| Half Page | 1x | $880 | $1045 |
| (7.5" x 4.75" or 3.67" x 9.75") | 3x | $847 | $1004 |
| 6x | $814 | $962 | |
| 1/4 Page | 1x | $660 | $770 |
| (3.67" x 4.75") | 3x | $638 | $742 |
| 6x | $616 | $715 |

